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UX Strategy

A gameplan to guide decisions about user experience initiatives

Let’s get your User Experience strategy off the ground! We’ll work closely with you and your team to make it happen. Together, we’ll determine what responsive web and software app combination is right for your business at this time, in what form, and what’s needed get it done. You’ll gain clarity about where your competition stands with their offering, and will see your best opportunities for differentiation.

Akendi UX strategy

experiences planned

  • How will our functionality fit key user journeys?
  • What are our users trying to achieve with our app?
  • How do we adopt the UX strategy in this organization?

How we do it Timing: 2 - 4 weeks

  • We’ll talk to your team and stakeholders to understand your UX goals. The UX strategy that we develop for you will give you confidence in what to offer (or not offer) with the user experience .
  • Through interviews, consultations, and workshops we will understand the end-to-end experience for building a holistic lifecycle journey that covers the user experience.
  • We’ll develop the approach necessary to make your UX strategy feasible and successful.
Akendi UX UI strategy Akendi UX UI strategy Akendi UX UI strategy

What you get

You’ll benefit from our extensive experience in product UX strategies. You’ll get:

  • A guidebook that captures the vision, mission, and objectives for our UX strategy. This serves as a document for all stakeholders to leverage across the organization.
  • The information you need to make the right decisions about the experience, including insight into competitors’ UX strategies, and opportunities to succeed through innovation and experiences.
  • Clarity on whether the UX initiative will get your business where you need to be.
  • A roadmap defining what your organization will need to align to support a user experience initiative, considering your customers, users, design, technical, service and content resources.

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Explore other experience strategies

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Clients we've helped with experience strategy

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Clients we've helped with Experience Strategy





Finance & Insurance



Global Analytics


Government & Public Service

NR Can

Treasury Board of Canada

York Region






Our approach
Our Experience Thinking™ process underpins every project we undertake. It recognizes users and stakeholders as critical contributors to the design cycle. The result is powerful insights and intuitive design solutions that meet real users' and customers' needs.
Learn more about our process

How can we help you?

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About Akendi

Akendi is a human experience design firm, leveraging equal parts experience research and creative design excellence. We provide strategic insights and analysis about customer and user behaviour and combine this knowledge with inspired design. The results enable organizations to improve effectiveness, engage users and provide remarkable customer experiences to their audiences.