Nearly every product offering today is affected by the customers' desire to consume it as a service. In addition, customers increasingly want to purchase services on a subscription basis. Through service concept development, we help you discover how to meet these evolving expectations.
Conduct sessions with your stakeholders to understand your current offer model and the business goals for service concept development.
Facilitate intense, interactive co-design sessions to surface and elaborate new service concepts.
Undertake primary customer research and service concept testing to validate the ideas with real customers.
Report on the feasibility of service experience concept(s), pinpointing the best ideas to invest in and what's required to ensure they succeed.
Stay focused on all aspects of the service concept experience. You'll get:
Experience thinking perspective
Experience Thinking underpins every project we undertake. It recognizes users and stakeholders as critical contributors to the design cycle. The result is powerful insights and intuitive design solutions that meet real users' and customers' needs.
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