Service Design
Service Design
Orchestrating an excellent experience across every interaction someone has with your organization helps set your service apart. Understand, create, and manage all experiences to deliver consistency and fluidity of your value.
Service experiences that deliver:
- What your audience needs, when they need it
- An engaging end-to-end service journey
- Reasons to interact and build loyalty
Creating successful service experiences requires a proven approach
Innovation
Service concept design2 - 4 weeks
Create concepts that meet your customers’ expectations and preferences about how they wish to interact with your service.
Strategy
Service strategy3 - 5 weeks
Ensure that you know how to deliver high-quality interactions in all aspects of a customer’s experience with your organization.
Journey Mapping2 - 4 weeks
Deeply understand the journeys customers have with your service as the first step in optimizing the experience.
Research
Service Research2 - 4 weeks
Rely on qualitative and quantitative research to improve the service experience you offer to customers.
Ethnographic Research3 - 5 weeks
See your service experience through the customer’s eyes to gain invaluable insight into your service design.
Service Personas3 - 5 weeks
Keep your customers front-and-centre as you plan and design the service experience.
Design
Service experience design3 - 5 weeks
Create connected experiences to deliver a complete end to end service experience to your audience.
Service Blueprinting3 - 5 weeks
Deliver a consistent, comprehensive service experience by blueprinting every interaction a customer has with your organization.
Service Prototyping3 - 5 weeks
Concretely test your service design with customers and users to de-risk your investment.
Infographics2 - 4 weeks
Capture attention, increase click-through, and improve comprehension by visually representing critical information.
Testing
Service Concept Testing2 - 4 weeks
Identify the winning service experience to offer your customers, based on quantitative and qualitative data.
Service Experience Testing2 - 4 weeks
Be certain about the ideal service experience to deliver, and focus your investments in high-value areas.
Clients we've helped with Experience Design
Blackberry
Ooredoo
Rogers
Finance & InsuranceRBC
Interac
Government & Public ServiceTFO
York Region
Lakehead University
HealthcareCPAC
Ecobee
Unitron
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