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Mobile Strategy

A gameplan to guide decisions about mobile initiatives

Let’s get your mobile UX strategy off the ground! We’ll work closely with you and your team to make it happen. Together, we’ll determine if mobile is right for your business at this time, in what form, and what’s needed get it done. You’ll gain clarity about where your competition stands with mobile, and will see your best opportunities for differentiation

Akendi mobile ux strategy

experiences planned

  • What type of content should we aim for on mobile?
  • What do our different audience groups need, expect and desire on mobile?
  • Where will our mobile offering fit in the user and customer journey?

How we do it Timing: 2 - 4 weeks

  • We’ll talk to your team and stakeholders to understand your business goals. The mobile UX strategy that we develop for you will give you confidence in what to offer (or not offer) on mobile.
  • Through interviews, surveys, and workshops we will understand the end-to-end experience for building a holistic lifecycle journey that includes the mobile experience.
  • We’ll develop the approach necessary to make your mobile UX strategy feasible and successful.
Akendi mobile ux strategy Akendi mobile ux strategy Akendi mobile ux strategy

What you get

You’ll benefit from our deep experience in mobile UX strategy. You’ll get:

  • A guide that captures the vision, mission, and objectives for the mobile strategy. This serves as a reference document for all stakeholders to leverage across the organization
  • The information you need to make the right decisions about mobile, including insight into competitors’ mobile strategies, and opportunities to succeed through innovation and experiences
  • Clarity on whether the mobile initiative will get your business where you want to be
  • A roadmap defining what your organization will need to align to support a mobile initiative, considering your customers, users, design, technical and content resources

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Clients we've helped with experience strategy

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Clients we've helped with Experience Strategy





Finance & Insurance



Global Analytics


Government & Public Service

NR Can

Treasury Board of Canada

York Region






Our approach
Our Experience Thinking™ process underpins every project we undertake. It recognizes users and stakeholders as critical contributors to the design cycle. The result is powerful insights and intuitive design solutions that meet real users' and customers' needs.
Learn more about our process

How can we help you?

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About Akendi

Akendi is a human experience design firm, leveraging equal parts experience research and creative design excellence. We provide strategic insights and analysis about customer and user behaviour and combine this knowledge with inspired design. The results enable organizations to improve effectiveness, engage users and provide remarkable customer experiences to their audiences.