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AI UX Strategy

Effectively integrate AI research and modelling into your UX strategy plan.

Traditional strategy techniques can give powerful insights on your customers and users and drive product strategy. Emerging developments in AI and data science have the potential to greatly enhance your products. Our strategic approach ensures that you have a holistic product strategy that includes AI and data science without sacrificing traditional proven product definition methods.

AI DRIVEN EXPERIENCES
  • What do users & customers really need from our AI?
  • Why is the AI experience failing? Why don't users use it?
  • How can we get the organization on board with our AI UX strategy?
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HOW WE DO IT

  1. 1

    Through in-depth internal stakeholders interviews and workshops, we'll uncover the business, UX and AI challenges/opportunities using our strategic apprach.

  2. 2

    Tools we use collaboratively include: ecosystem mapping, system effect analysis, current state/future state, service blueprinting.

  3. 3

    Leading to initial AI UX strategies, customer journeys, audience definition, integrated research and product planning.

  4. 4

    Develop an integrated and focused AI product definition plan that combines data science and AI UX research approaches as well as your existing UX design and agile development approach.

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WHAT YOU GET

You'll benefit from our extensive experience in UX strategies for AI. Specifically:

  • An AI UX strategy based on what data is currently available and connected to what is relevant to your product or service design.
  • An ecosystem map, customer journeys and audience definition with the key areas for strategic opportunities identified.
  • In-depth customer journey maps with the strategy for in market data analysis and tracking.
  • A streamlined AI UX strategy with customer, user and future product opportunities.
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Our foundation
Experience thinking perspective

Experience Thinking underpins every project we undertake. It recognizes users and stakeholders as critical contributors to the design cycle. The result is powerful insights and intuitive design solutions that meet real users' and customers' needs.

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