Brand Experience Brand Stakeholder Research
Brand Stakeholder Research
Understand stakeholders to focus and drive the brand goals.
Your organization’s key stakeholders are a diverse group of smart, strong minds. We facilitate and improve branding and re-branding efforts by first creating understanding of their thinking through our stakeholder research.
experience insights
- What do we know and believe about our brand today?
- Where do we want our brand to go in the future?
- Our corporate vision and values, how do they impact the brand?
Ready for a free consultation?
+1 416.855.3367 (CAN)
+44 (0)1223 853907 (UK)
contact@akendi.com
What you get
- A powerful visualization that captures the vision, mission, and values for the branding or re-branding initiative
- Clarity about the brand’s current state and desired future state
- Unity among key decision-makers and stakeholders, including more effective and productive discussions
How we do it
- Through highly collaborative stakeholder workshops, we’ll facilitate fruitful discussion, idea generation, and uncover brand vision, mission, and corporate values.
- We often also conduct surveys and interviews to dive more deeply into critical areas.
- We conduct supporting research to help focus stakeholder discovery, such as customer research, interviews, and focus groups.
- We will turn the stakeholder research findings into a powerful visualization that focuses all stakeholders – and the entire organization – around a unified vision for the brand.
What you get
You’ll benefit from our extensive experience in stakeholder research, as well as brand design. You’ll get:
You’ll benefit from our extensive experience in stakeholder research, as well as brand design. You’ll get:
- A powerful visualization that captures the vision, mission, and values for the branding or re-branding initiative
- Clarity about the brand’s current state and desired future state
- Unity among key decision-makers and stakeholders, including more effective and productive discussions
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Clients we've helped with Experience Research
Blackberry
Telus
Rogers
Finance & InsuranceCRI Canada
Aviva
RBC
Government & Public ServiceCity of Edmonton
Government of Canada
NB Power
University of Toronto
HealthcareCanadian Digestive Health Foundation
Health Canada
Humanware
MedAvail
Nuance
Ontario Medical Association
