A corporate identity must convey an organization’s personality and character – and that requires strategic thinking and creativity. We’ll work with your stakeholders to capture your brand’s essence in an identity that creates an emotional connection with your audiences.
Through engaging stakeholder workshops, we'll capture the identity strategy and vision - as well as the future direction for the identity.
We regularly conduct complementary research, including competitive research, customer research, focus groups, to understand perceptions and attitudes towards the identity.
We design creative concepts that include logo, wordmark, and tagline to align with the strategic vision.
Reviews with stakeholders to capture preferences for various visual styles
Driven by a clear creative direction, we will create the corporate identity system for application to relevant materials.
Our corporate identity design will convey your brand's promise through a compelling visual identity that customers will connect with and value. You’ll get:
Experience thinking perspective
Experience Thinking underpins every project we undertake. It recognizes users and stakeholders as critical contributors to the design cycle. The result is powerful insights and intuitive design solutions that meet real users' and customers' needs.
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