Persona Research Sprint Services

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Agile UX Persona Research Sprint

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Persona Research Sprint

Keep your audience segments top of mind during strategy and UX design.

To create successful human-centric experiences, you need to deeply understand your users. We will work with you to research and capture each persona in research sprints that keep users front-and-centre during strategy and design phases of products and services.

Akendi mobile persona research

experience insights

  • What are each persona characteristics & behaviours?
  • What do our users need, how do we support them?
  • How do personas fit in the end-to-end journey?

Ready for a free consultation?

+1 416.855.3367 (CAN)
+44 (0)1223 853907 (UK)

contact@akendi.com

What you get

  • User research sprints using the right mix of research techniques to fit your project goals. Our agile ux researchers are comfortable in agile development environments.
  • A visualization of user personas that can be shared throughout your organization. This reference keeps users “real” and top-of-mind during planning, UX design, and development activities.
  • Clarity on who your users are, how they think, and what they need to complete journeys and achieve their goals.
  • Validation of assumptions about your users and find new insights that lead to opportunities to surprise and delight them.
Akendi

How we do it

  • At first, through highly interactive workshops, we will team up with key stakeholders to capture valuable internal knowledge about your users.
  • Our persona researchers will then conduct active field research with actual end-users in 2-day to 2-week persona research sprints depending on project needs.
  • In this research, the team will gather both qualitative and quantitative data through the latest research techniques including contextual inquiry, ethnographic research, diary studies, and surveys - validating any assumptions and gaining new insights.
  • Finally, we will capture key insights of our research in visualizations of ux personas that are a stand in for each key type of user segment in a highly engaging way that brings them to life.
Akendi ux persona researcher sprint Akendi user persona research sprints Akendi persona research sprint

What you get

You will benefit from our deep experience in research sprints for personas. You’ll get:

You will benefit from our deep experience in research sprints for personas. You’ll get:

  • User research sprints using the right mix of research techniques to fit your project goals. Our agile ux researchers are comfortable in agile development environments.
  • A visualization of user personas that can be shared throughout your organization. This reference keeps users “real” and top-of-mind during planning, UX design, and development activities.
  • Clarity on who your users are, how they think, and what they need to complete journeys and achieve their goals.
  • Validation of assumptions about your users and find new insights that lead to opportunities to surprise and delight them.

Learn more?

Download and share with your team.

Explore other experience research

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customer personasCustomer
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Learn more?

Download and share with your team.


Clients we've helped with experience research

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Clients we've helped with Experience Research

Telco

Blackberry

Telus

Rogers

Finance & Insurance

CRI Canada

Aviva

RBC

Government & Public Service

City of Edmonton

Government of Canada

NB Power

University of Toronto

Healthcare

Canadian Digestive Health Foundation

Health Canada

Humanware

MedAvail

Nuance

Ontario Medical Association


Our approach
Our Experience Thinking process underpins every project we undertake. It recognizes users and stakeholders as critical contributors to the design cycle. The result is powerful insights and intuitive design solutions that meet real users' and customers' needs.
Learn more about our process

How can we help you?

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About Akendi

Akendi is a human experience design firm, leveraging equal parts experience research and creative design excellence. We provide strategic insights and analysis about customer and user behaviour and combine this knowledge with inspired design. The results enable organizations to improve effectiveness, engage users and provide remarkable customer experiences to their audiences.